Showing posts with label penny pinchers. Show all posts
Showing posts with label penny pinchers. Show all posts

Wednesday, April 25, 2012

Udine Far East Film Festival Day V Report


Ongoing reports on the 14th Udine International Film Festival which Modern Korean Cinema will be covering onsite.

Yesterday was very much a Korea-centric day.  It began with a 5:30am wakeup so that I could log onto Skype for an interview at 6:00am with someone in Korea, but this had nothing to do with Udine.  After writing my Day IV Report I went to the festival centre to take in the second double bill of the 1970s Korean film retrospective.  Following that I had the chance to see one of last year’s biggest Korean hits, one I’d been aching to see.

The evening’s panel was on the ‘Darkest Decade’ retrospective and featured curator Darcy Paquet and noted Korean film director and scholar (currently professor at K’Arts) Kim Hong-joon.  The talk began with a short video by Kim where he discusses March of Fools, a 1975 Kil Ha-chong (director of the previous day’s Pollen) film that was unfortunately not available for the FEFF.  The talk was fascinating and both panelists drew on their extensive knowledge of Korean cinema and shared some choice anecdotes. I only wish it could have gone on longer!

I didn’t catch the next Korean film screening as I had already seen (and reviewed) it so I took my leave to go back to the hotel early since the last three nights had yielded less than 15 hours of sleep.

No retrospective films today but I’m hoping to catch Dangerously Excited (South Korea, 2012), which screened before I arrived, in the press library.  I'm also looking forward to the The Woodsman and the Rain (Japan, 2011).


Rainy Days
(South Korea, 1979)


First up was Rainy Days (aka Rainy Season) which is one of the last films that Yoo Hyun-mok ever made.  Yoo is rightly famous for directing Obaltan (aka Aimless Bullet, 1961), which, along with The Housemaid (1960), is considered one of the defining works of Korean cinema.  Rainy Days may not have the visceral impact of his previous classic, but then again Obaltan was made during a brief transition period in the early 60s during which censorship was very lax.  This film is borne out of different circumstances and a careful examination of it reveals how a clever director like Yoo is able to bend the limitations of studio filmmaking, in a heavily censored era, to his advantage.

The film is set in a small rural community during the Korean war and while ostensibly an anti-communist film I couldn’t help but think that he was also making a statement about the society and political atmosphere in contemporaneous Korea.  Fear of recrimination is a large part of the film but perhaps even more so is hypocrisy, which has actually been an overarching theme in all the films that have so far been screened in the retrospective. 

The film if beautifully made and these works continue to surprise me with the high degree of sophistication with regards to their film technique.  Another great film from Yoo Hyun-mok and I hope to see it again soon, as I must admit that I was a little (very) tired during the screening after my late night finish and early morning start!


Night Journey
(South Korea, 1977)


The first thing that struck me about Kim Soo-young’s Night Journey was its star Yun Jeong-hie, who picked up numerous international accolades for her exceptional performance in Lee Chang-dong’s Poetry (2010).  She made an enormous amount of films in the late 60s and 70s but of course precious few are available now.  I may even have been slightly uncomfortable seeing the woman who played the sweet grandmother in Poetry in such a lascivious role.

Kim’s film is a brief and focussed affair which examines the role of the independent, city-dwelling woman in Korean society circa the 1970s.  She plays a bank clerk having an affair with her supervisor but she is left sexually unsatisfied and even the hope of getting a husband out of the ongoing encounters is dashed as he finds the institution of marriage ‘lame’.

Hypocrisy rears its ugly head again as women are given the short shrift in Kim’s film as their changing role in society is ill-accepted by its patriarchs.  She may work in a bank but there is never a question that she could ever rise up to management.  She is referred to as an 'old maid' at work and thus is under pressure to get married because at this point in time, Korea offers no other recourse for a woman approaching middle age.

I loved how Kim’s film was short and to the point, it managed to say a lot in 76 minutes and I’m still going over it in my mind.


Punch
(South Korea, 2011)


Punch was Korea’s third most successful film last year which was a bit of a surprise but after seeing it, it quickly becomes clear why this film raked in so much cash: it’s a winner.  An exceptionally well-crafted studio fell-good hit, Punch has a lot going in its favor but its anchor is Kim Yun-seok, the formidable star of Tazza: The High Rollers (2006), The Chaser (2008), Running Turtle (2009), TheYellow Sea (2010) and this summer’s hotly anticipated The Thieves (2012).  Kim is a joy to watch on screen, he’s known for very intense roles but for me the common element that binds all his roles together is just how funny he is.  He’s extremely droll and his droopy eyes are able to convey such a range of emotion and I honestly don’t know how he does it.

Everyone had a great time with this and the whole theater was in stitches throughout most of the film.  Kim certainly plays his part but the supporting cast is also superb.  Anyone who had a chance to see Moby Dick (2011) earlier this week will have recognized Kim Sang-ho, the stout little actor with the bald head and frizzy hair who brightens up even the worst film, and he has been in some atrocious ones, such as last year’s woeful Champ.

Punch is a coming of age story about a resourceful but reserved young man who has grown up without a mother and in a poor and unconventional setting.  His teacher (played by Kim) lives next door and constantly harangues him, though it is obvious that he is affectionate towards him.  Themes of multi-culturalism, religion and acceptance abound in the narrative and while the going is often light and frothy, the subtext is clear and very well integrated.  This kind of a film, which inevitably takes detours into sentimentalism, is of the sort which often gets into trouble with suffocating melodrama and disingenuousness but director Lee Han has a firm command of the material and his film has a lot heart and it does pack a but of a punch.  Highly recommended for all-comers.


Penny Pinchers
(South Korea, 2011)


Previous MKC Review




Reviews and features on Korean film appear regularly on Modern Korean Cinema.  For film news, external reviews, and box office analysis, take a look at the Korean Box Office UpdateKorean Cinema News and the Weekly Review Round-up, which appear weekly on Monday, Wednesday, and Friday mornings (GMT+1).

To keep up with the best in Korean film you can sign up to our RSS Feed, like us on Facebook, or follow us on Twitter.

Tuesday, April 24, 2012

Penny Pinchers (티끌모아 로맨스, Ti-kkeul-mo-a Ro-maen-seu) 2011


Korea’s breathless transformation from an outlying nation into one of the world’s leading economies is nothing short of astonishing.  These days the country is a technology leader and is quickly becoming one of the world’s foremost purveyors of entertainment.  By and large the changes have been good for the country as its citizens have become more prosperous and the standard of living has rising dramatically.  However, there is always a price to pay for progress and one of the offshoots of Korea’s good fortune has been a certain shift in values.  Brand fetishization can be seen as a natural and perhaps necessary ill following the collective increase in disposable income.  Whereas thirty years ago the general Korean public may not have been aware of foreign luxury goods, now they’re omnipresent across the land.

Penny Pinchers is a lighthearted romcom which acts like an antidote to the recent raft of consumerist films that have come out of Korea, such as Little Black Dress (2011).  It’s a quirky film which takes a different approach to the genre compared with Korea’s recent offerings.  Thriftiness is the name of the game and the bulk of the narrative is given other to the sometimes difficult process of survival that many directionless 20-somethings are forced to endure.


Ji-woong is an unemployed 26-year-old who is about to lose his apartment and seems hopelessly lost as he attempts to navigate adulthood in modern day Seoul.  His next door neighbour is Hong-shil, a remarkably clever and frugal girl who goes to great lengths to 'pinch pennies'.  After taking advantange of Ji-woong’s late rent payments, which get him kicked out of his lodgings, she takes pity on him and brings him on as a sort of apprentice in thriftiness.

The film starts off as a comedy and the romantic element of it doesn’t really get going at first as it will take a long time for the pair to realize they like each other, though we surmise it much earlier on.  There’s also not too much in the way of a plot as we mainly witness the various little schemes and tricks they employ in order to save money.  The vague goal is for Ji-woong to have enough money for a new apartment and as we learn later on, Hong-shil's path will be a melodramatic one at the end of which she must reconcile the death of her mother. 


Hong-shil is thrifty (to put it mildly) and her sort-of-foil is an airheaded golddigger, whom Ji-woong chases after, trying to fool her into thinking he’s a prosperous young man.  This minor protagonist is far less characterized than the lead but I wonder whether she is intended as a reflection of the shifting values in modern Korea.  Is the director lamenting it?  If so, why do men get off so easily?

If this is a commentary on the commodification of modern Korean’s interests and desires perhaps the two female characters act as signposts of two different generational paradigms.  On the one hand the lead represents a generation that can’t let go of the past while the floozy is an airhead blithely unaware of anything that falls outside of her instant and selfish gratification, though she does get her comeuppance in the end.  She’s even ready and willing for sex on a first date (ostensiby a reward for designer shoes), a rare thing in Korean cinema, also most likely a slur on her character.


The great charm of Penny Pinchers is its easygoing nature and while it sometimes begins to explore bigger issues it is never less than a well-paced and enjoyable film.  A lot of the film’s affableness can be credited to the film’s endearing leads.  I was  not familiar with Han Ye-seul and Song Joong-ki before the film as they have primarily plied their trade in Kdramas but their humour, charisma and charm really make this one of the best romantic comedies of the last few years.  What’s more, while the film does predictably wind down on a melodramatic note, their warmth as performers shines through and guides us serenely through to the film’s climax.

Korean romcoms frequently suffer with their conclusions which often ring false and malign any good groundwork that has been made earlier on but Penny Pinchers deftly handles the combination of pathos, humour and romance that concludes the narrative.  It left me wanting more, in a good way, and I came away very satisified.  Kim Jeong-hwan, a first time writer/director with ample experience in the industry, proves a light touch behind the lens.  A must for romcom fans but also a great standalone film for those who wouldn’t normally seek out such fare.

★★★★☆



Reviews and features on Korean film appear regularly on Modern Korean Cinema.  For film news, external reviews, and box office analysis, take a look at the Korean Box Office UpdateKorean Cinema News and the Weekly Review Round-up, which appear weekly on Monday, Wednesday, and Friday mornings (GMT+1).

To keep up with the best in Korean film you can sign up to our RSS Feed, like us on Facebook, or follow us on Twitter.

Tuesday, April 17, 2012

Preview: 14th Udine Far East Film Festival


This Friday, the 14th Udine Far East Film Festival gets underway presenting one of the best lineups of Asian cinema to be found outside of the continent.  MKC will be onsite covering the event though since I only get there on Sunday night I will have missed the first few days, which sadly include some of the films I was most excited about.  Long have I known about the FEFF and wanted to go so I'm thrilled to have the opportunity to attend this year and sample the many films on offer.

Unlike last month's excellent Fribourg International Film Festivsl, which MKC also covered, the FEFF's programme is much more closely aligned to this site's focus, namely Korean cinema.  In the standard section of the festival, which encompasses the majority of the films, there will be ten Korean films presented.  Outside of this there are an additional ten films selected in the 'Darkest Decade: Korean Filmmakers in the 1970s' sidebar, curated by Darcy Paquet.

Among the remaining 40-odd films there is a lot I'm looking forward to.  One film that jumped out to me was Seediq Bale (2011), the Taiwanese epic but unfortunately that will be playing before I arrive.  There are a few Hiroki Ryuichi (The Egoists, 2010; River, 2012) and Pang Ho-cheung (Love In a Puff, 2010; Love in the Buff, 2012; Vulgaria, 2012) films I will checking out as well as offering from all over Asia like Malaysia (Songlap, 2011), Thailand (It Gets Better, 2011), Philippines (6 Degrees of Separation From Lilia Cuntapay, 2011), Hong Kong (The Bounty, 2012; The Viral Factor, 2012) and Japan (Sukiyaki, 2011; The Woodsman and the Rain, 2011).


New Korean Films


Kicking off the festival will be the popular Korean hit Sunny (2011) which has been winning over audiences the world over.  In attendance will be director Kang Hyeong-cheol and producer Lee Anna.  Also playing will be Dangerously Excited (2012), the only Korean film on the program that has yet to be released in theatres.  I was also dangerously excited for this until I realised that I won't be there for it.

Not to worry though as I will get the chance to see Unbowed (2012) and Punch (2011) on the big screen.  I have seen the other new Korean films and it's a strong selection, particularly with the presence of Moby Dick (2011) and Silenced (2011), though I was surprised to see Perfect Partner (2011) included.  Below are MKC's available reviews for the selection:



Darkest Decade: Korean Filmmakers in the 1970s


The most exciting thing about this year's FEFF for me is without a doubt this retrospective of 1970s Korean cinema.  Heavyweights of classic Korean cinema Im Kwon-taek, Kim Ki-young, Kim Soo-yong and Yu Hyun-mok are all featured twice and make this sidebar a must.

I'll be leaving from Switzerland at 7am by train on Sunday and should arrive about 12 hours later in Udine after a stop in Milan.  I'm dying to get there and if you will also be making your way to the festival, please don't hesitate to contact me (pierceconran [at] modernkoreancinema [dot] com).




Reviews and features on Korean film appear regularly on Modern Korean Cinema.  For film news, external reviews, and box office analysis, take a look at the Korean Box Office UpdateKorean Cinema News and the Weekly Review Round-up, which appear weekly on Monday, Wednesday, and Friday mornings (GMT+1).

To keep up with the best in Korean film you can sign up to our RSS Feed, like us on Facebook, or follow us on Twitter.

Monday, November 28, 2011

Korean Box Office Update (11/25/11/27, 2011)

Weekend of November 25-27:

Title Release Date Weekend Total
1 SIU 11/24/11 346,875 419,042
2 Punch 10/20/11 288,874 4,745,131
3 Arthur Christmas (us) 11/25/11 180,315 187,475
4 Real Steel (us) 10/12/11 119,490 3,398,026
5 Moneyball (us) 11/17/11 117,661 501,195
6 Immortals (us) 11/10/11 103,727 1,241,104
7 The Twilight Saga: Breaking Dawn (us) 11/30/11 88,116 90,650
8 50/50 (us) 11/24/11 43,390 53,378
9 You're My Pet 11/10/11 30,600 519,726
10 Penny Pinchers 11/10/11 24,552 407,914
- Perfect Partner 11/17/11 8,943 82,073
- Chilling Romance 12/1/11 5,867 6,147
- Dancing Cat 11/17/11 2,046 8,057
- Secrets, Objets 11/17/11 1,569 6,808


A new champion was crowned this weekend at the Korean box office and business was up over last weekend and last year.  A total of 1.43 million tickets were sold over the frame and Korean market share was an even 50% which represented gains over last years 1.22 million admissions and 44% share.  Despite only holding 4 of the top 10 spots and facing some tough competition from Hollywood, the Korean films fared impressively.

The new king of the box office is the new Korean film SIU which opened with a strong 346,875.  Besides the very present marketing I have not heard much about the film so it is hard to say where it might go from here.  In any case it will most certainly be a one-trick pony in the top spot as it will do battle with Twilight next weekend.

Punch way have gone down a notch after five No. 1 weekends in a row but it only slowed about 20%, leaving it with a 288,874 weekend and a 4,745,131 total, which was enough for it to surpass Silenced for no. 4 on the yearly chart.  It will cross Detective K and clinch no.3 in the coming day or so but any further climbing of the chart will require an additional 2.6 million tickets to catch up with Sunny.  This probably won't happen, especially given some strong competition ahead, but if this year's Korean box office stories have taught us anything it is that it is certainly possible.

The next 6 slots were all occupied by American fare, starting with the seasonal children's movie Arthur Christmas which had an okay start with 180,315.

At No. 4 Real Steel continued to show very impressive legs as it lost less than 15% of its business for a 119,490 weekend.  The Brad Pitt critical darling Moneyball was off a little under 40% for 117,611 and already has half a million admissions, a good result not doubt due to the star presence of Mr. Pitt and the locally popular baseball theme.  Immortals slowed under 50% for 103,727 as it leaped over the one million mark.  Twilight: Breaking Dawn Part I banked 88,116 during its very strong previews.  Finally 50/50 opened to a low but predictable 43,390.

You're My Pet took the penultimate spot with 30,600, a sizable drop from last weekend but it has amassed a decent 519,726 to date.  Finally Penny Pinchers also took a fall to 24,552 for a reasonable 407,914 total.

Outside the top 10:  Perfect Partner crumpled after its lackluster debut and wound up with 8,943.  Chilling Romance took in 5,867 during its previews ahead of next week's opening.  Documentary Dancing Cat stayed nearly level adding 2,046 to its total.  Secrets, Objects sold 1,569 tickets over the weekend, about level with last weekend.

Next weekend:  A big test ahead for domestic films as the new Twilight will open wide after it's already successful previews.  I'm expecting a slightly better opening than the previous installments and then a steep drop-off so look for a opening in the region of 850,000, which will be more than enough for first place.


The Korean Box Office Update is a weekly feature which provides detailed analysis of film box office sales over the Friday to Sunday period in Korea. It appears every Monday morning (GMT+1) on Modern Korean Cinema. For other weekly features, take a look at Korean Cinema News and the Weekly Review Round-upReviews and features on Korean film also appear regularly on the site. 

To keep up with the best in Korean film you can sign up to our RSS Feed, like us on Facebook, or follow us on Twitter.

Monday, November 21, 2011

Korean Box Office Update (11/18-11/20, 2011)

Weekend of November 18-20:

Title Release Date Weekend Total
1 Punch 10/20/11 361,807 4,126,808
2 Immortals (us) 11/10/11 197,472 952,258
3 Moneyball (us) 11/17/11 186,122 211,097
4 Real Steel (us) 10/12/11 143,526 3,140,901
5 You're My Pet 11/10/11 87,572 411,506
6 Penny Pinchers 11/10/11 62,831 316,878
7 Tower Heist (us) 11/17/11 34,792 40,625
8 Perfect Partner 11/17/11 34,282 46,183
9 Horrible Bosses (us) 11/17/11 20,879 25,029
10 Wu Xia (China) 11/17/11 10,427 12,904
- Couples 11/2/11 8,655 348,907
- A Reason to Live 10/27/11 7,200 130,720
- Merry Christmas, North! 11/17/11 4,098 4,956
- Always 10/20/11 3,065 1,019,595
- Dancing Cat 11/17/11 2,965 4,189


South Korea box office was a little slow this past weekend with total admissions amounting to 1.21 million, which nevertheless was marginally above last year's total for the comparable weekend.  More worrying is that the Korean market share dipped below the 50% mark for the first time in a little over a month, coming in at 45%, last year the figure was 63%.  While not alarming, this slight lull can mostly attributed to a lack of mainstream Korean films in the marketplace, only 4 of the 10 were Korean this week.

Punch stayed at no.1 once again for its fifth consecutive weekend after another small drop (<20%) saw it add 361,807 tickets to its 4,126,808 total.  The vaunted five million mark is all but certain at this point, it may cross it in as little as 10 days and could still go further still.  I don't think it will challenge War of the Arrows or Sunny a the top of the yearly chart but if it continues to play well through Christmas it may well come very close.

Immortals say its take halved to 197,472 this weekend after its strong start and is presently a shade off the 1 million mark, though actuals may well push it above.  Moneyball had a decent debut at no.3 with 186,122 most likely buoyed by star Brad Pitt's first visit to the peninsula.  Real Steel barely dropped at all and added another 143,526 to its coffers as it soared past the 3 million point.

You're My Pet, which had a curious injunction to ban it dismissed last week, made 87,572 this weekend which was a little over half of its opening.  The pic which was designed for and has been performing well with young woman has being doing well and may have benefited from the publicity of the injunction.

Penny Pinchers, which has had some good word of mouth, wound up with 62,831 and seems poised to cross half a million.  As some people have noted, including Darcy Paquet, the romantic comedy focusses on more impoverished leads than is usually the case which is a welcome change from the standard romcoms.

Tower Heist opened with 34,792 and I believe that this was previews so it may challenge for the top spot next weekend, which would be a shame since I despise Brett Ratner.

Perfect Partner made 34,282 this weekend in a limited amount of theaters.  Though this was already its second weekend I imagine it will go wider next week.

Horrible Bosses from the US and Wuxia from China rounded out the top 10 with underwhelming figures, 20,879 and 10,427 respectively.

Outside of the top 10: Couples took another big tumble; A Reason to Live stayed steady with last week and has surprised in the late stages of its run; Documentaries Merry Christmas, North! and Dancing Cat opened; and Always squeaked by the 1 million mark.


The Korean Box Office Update is a weekly feature which provides detailed analysis of film box office sales over the Friday to Sunday period in Korea. It appears every Monday morning (GMT+1) on Modern Korean Cinema. For other weekly features, take a look at Korean Cinema News and the Weekly Review Round-upReviews and features on Korean film also appear regularly on the site. 

To keep up with the best in Korean film you can sign up to our RSS Feed, like us on Facebook, or follow us on Twitter.

Monday, November 14, 2011

Korean Box Office Update (11/11-11/13, 2011)

Weekend of November 11-13:

TitleRelease DateWeekendTotal
1Punch10/20/11462,6703,382,457
2Immortals (us)11/10/11391,317490,466
3Real Steel (us)10/12/11175,2532,850,840
4You're My Pet11/10/11158,219208,344
5Penny Pinchers11/10/11111,793158,337
6In Time (us)10/27/1133,774523,998
7Couples11/2/1128,850307,340
8Always10/20/1123,065987,972
9The Help (us)11/3/1114,56989,441
10A Reason to Live10/27/117,26694,243
-The Kick11/3/116,11145,660
-Mr. Idol11/3/113,74269,878
-King of Pigs11/3/111,9917,786
-The Crucible9/22/118534,668,645
-The Client9/29/115422,395,115


Punch led another strong weekend at the Korean box office with a total 1.44 million tickets sold, of which  55% were for Korean films.  This represented a slight uptick for tickets sold but a drop for Korean market share versus the same weekend last year.  Though, of late, many Korean films have been underperforming, the slack has been picked up by a handful of particularly successful films.  It's great to see so many Korean films stack up millions of admissions but also a little worrying that this is happening at the expense of many other films which are barely registering with moviegoers.

Despite some big competition from the just-released Immortals, Punch scored its fourth consecutive win with another big 462,670.  This is the first time it has dropped since it release, though a 35% decline versus last week's final figures is nothing to be worried about, in fact that percentage will likely shrink as the final count is tallied for this weekend's receipts.  The well-received picture now sits on 3,382,457 and will quickly cross 4 million with a very good chance of challenging for 5.  It remains to be seen whether the word of mouth as reached it zenith.  Like Sunny earlier this year, it is not inconceivable that it will increase again.

Immortals opened with 391,347, a respectable figure given how it has done in other territories.  Real Steel added another 175,253 (a 40% drop) and is now within striking distance of the 3 million mark.  If it crosses it, it will be only the fifth non-Korean film to do so this year, an impressive result.

You're My Pet managed a 158,219 opening weekend without the benefit of any previews last week.  For a mid-level film this is an okay start but if it drops fast next week, it won't be seen as a satisfactory result.  Similarly Penny Pinchers went wide this weekend with 111,793, another so-so opening that will be tested this coming weekend.

Despite some positive word of mouth, Couples completely fell apart, dropping a catastrophic 84%.  People who have seen it have expressed surprise at the film, expecting something mediocre and being delighted to be contradicted.  Is this poor result the fault of bad marketing?  Why is it that people assumed this was going to be a bad film?  Perhaps it never had a chance.

Always fell hard again, about 70%, but 23,065 weekend has brought it very close to the 1 million mark, which it will likely cross in the next week or 10 days.  Not a bad result but still a little underwhelming.

In Time and The Help also saw considerable drops this weekend, though the former, with over half a million admissions has had a decent performance.

After all but disappearing from marquees last weekend, A Reason to Live has bounced back, growing nearly 200%.  Though the resulting 7,266 weekend is not necessarily something to be jubilant about.  Still, the film is set to cross 100,000 admissions now so it will save some face.

The other of last week's openers, The Kick and Mr. Idol, fell 80% and 90% respectively.  Even with significant media coverage, these films have completely floundered at the box office.  What went wrong exactly? The Kick's failure does not bode well for further Thai-Korean co-productions or indeed for martial arts films in general while the dud that is Mr. Idol seems to show little overlap between the K-Movie and K-Pop worlds.


The Korean Box Office Update is a weekly feature which provides detailed analysis of film box office sales over the Friday to Sunday period in Korea. It appears every Monday morning (GMT+1) on Modern Korean Cinema. For other weekly features, take a look at Korean Cinema News and the Weekly Review Round-upReviews and features on Korean film also appear regularly on the site. 

To keep up with the best in Korean film you can sign up to our RSS Feed, like us on Facebook, or follow us on Twitter.

Monday, November 7, 2011

Korean Box Office Update (11/04-11/06, 2011)

Weekend of November 4-6, 2011:

Title Release Date Weekend Total
1 Punch 10/20/11 574,631 2,465,751
2 Real Steel (us) 10/12/11 245,537 2,499,600
3 Couples 11/2/11 144,623 189,965
4 In Time (us) 10/27/11 87,109 406,663
5 Always 10/20/11 60,106 894,813
6 Mr. Idol 11/3/11 33,391 48,780
7 The Help (us) 11/3/11 33,181 49,556
8 The Kick 11/3/11 20,865 27,101
9 Guzaarish (India) 11/3/11 18,851 30,894
10 Johnny English Reborn (uk) 11/2/11 17,277 20,362
- Penny Pinchers     11/10/11 9,475 10,175
- Teacher and the Devils       10/27/11 3,579 12,535
- The Crucible        9/22/11 3,561 4,662,753
- The Client       9/29/11 2,880 2,389,540
- A Reason to Live 10/27/11 2,573 55,583


Business remained strong this weekend with 1.28 million admissions, another year-on-year increase, and a 65% market share for Korean films.  Punch is once again the big news this week as it has topped the chart for a third consecutive week.  Even more impressive is that after last week's big increase over its opening weekend, it doesn't seem to have lost any business this time around.  Its 574,631 take lifted its total to 2,465,751 which is already good enough for no. 8 on the yearly chart.  Word of mouth is very strong for this pic and it may well have a lot more milestones in store.

Real Steel same in at no. 2 for the third straight week with 245,537, which is down about a third from last week.  It has performed very strongly over the past month and looks set to cross 3 million in the coming weeks which should land it on the combined top 10 for the year.

Couples went wide this week on nearly 400 screens but only mustered a so-so 144,623.  With Punch dominating the way it is, Couples will likely take a big drop next week and disappear from marquees soon after.

Always dropped by two thirds for 60,106 and has now accumulated 894,813 to date.  The 1 million mark is tantalizingly close but may be a fraction too far out of reach.  While not a bad number for a romance film, this performance will likely be seen as a bit disappointing given the saturated marketing surrounding it, especially as it opened the recent new-look Busan International Film Festival.  Bad reviews and poor word of mouth are what sunk it in the end.

Mr. Idol, which has had one of the more aggressive marketing campaigns of the season, opening with an embarrassing 33,391, that's a little less than 100 tickets per screen for its first weekend.  As enormous as K-Pop is (at home and abroad), it has yet to be successfully mined for a feature film.  Execs may be scratching their heads at the poor performance of what seemed like a surefire hit but in Korea you can't beat bad reviews, no matter how big your fan base is.

The Kick, which has generated a lot of buzz and press coverage as the first Thai-Korean marital arts production, also got off to a poor start with 20,865, unless these are previews which, at 154 screens, may well be the case.

Three other movies opened this weekend from across the world, The Help (USA) with 33,181, Guzaarish (India) with 18,851, and Johnny English Reborn (UK) with 17,277.  These are all mediocre hauls but none of these pictures could have been expected to perform well in Korea.

Penny Pinchers had its previews this weekend and will go wide later this week but its 9,475 start does not bode particularly well.  I imagine it will open somewhere in the middle of the chart.  The big question is if Punch can continue its extraordinary run!



The Korean Box Office Update is a weekly feature which provides detailed analysis of film box office sales over the Friday to Sunday period in Korea. It appears every Monday morning (GMT+1) on Modern Korean Cinema. For other weekly features, take a look at Korean Cinema News and the Weekly Review Round-upReviews and features on Korean film also appear regularly on the site. 

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